ScooteringUSA

Italian scooter manufacturer Piaggio recently updated its website to help consumers who are only toying with the idea of buying a scooter understand exactly how much money they can save by taking the plunge. Interactive features at www.vespausa.com now allow prospective buyers to plug in facts and questions to determine exactly what riding a scooter only one or two days a week will do to reduce their carbon footprints.

The feature, dubbed “Vespanomics” also provides lots of great general information about global warming and provides tips on other ways individuals can help reduce carbon emissions by making simple changes in their lives and their daily routines.  Piaggio is actively lobbying to make U.S. cities more scooter friendly as measure to help stop global warming. According to Paolo Timoni, CEO and President of Piaggio Group USA, cars are not always bad. “The site can offer solutions, sometimes proposing combined usage depending on the driving situation. It’s ok to own both [a car and a scooter]. The site just shows you how to optimize your cost effectiveness.”